Rivian Stock: Should You Invest in the Company Today?

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Rivian stock ipo logo
The Rivian IPO date was Wednesday, November 10th, 2021. Rivian stock began trading in the early afternoon at 1:01pm ET. The Rivian stock symbol is “RIVN”.

SoFi Investing provided its customers access to the Rivian IPO. Up to 0.4% (540,000) of shares went to SoFi customers.

Latest Rivian Stock IPO News

07/03/2023: Rivian shares surge as Q2 EV deliveries top estimates
06/20/2023: Rivian to adopt Tesla’s charging standard
04/03/2023: Rivian remains on track for 50,000 EVs in 2023
03/13/2023: Rivian is revisiting its exclusivity agreement with Amazon
03/07/2023: Rivian to raise $1.3 billion amid demand concerns
02/10/2023: Ford cuts Rivian stake to about 1%
Older news… (55+ additional articles).

What is Rivian?

Rivian is an electric vehicle manufacturer focused on up-heaving the market for consumer pickup trucks, SUVs, and delivery vans.

The company rivals Tesla, Lucid Motors, and Nikola in the expanding electric vehicle market, which is set for explosive growth in the next decade.

It was founded by R.J. Scaringe, who earned a Ph.D. from MIT in mechanical engineering and was a member of the automotive laboratory. 

The company is based in Plymouth, MI., and has a manufacturing plant in Normal, Il., which it acquired from Mitsubishi Motors in January 2017.

Motortrend test drove the “mindbending” Rivian RT1 electric pickup truck and released this video on August 31st, 2021.

Is Rivian Publicly Traded?


When was the Rivian IPO date?

The Rivian IPO date was Wednesday, November 10th, 2021. The stock began trading in the early afternoon, 1:01pm ET.

The opening Rivian IPO trade was = $106.75.

Rivian offered 153 million shares priced at $78, raising more than $11 billion. The company will use the money to build another production plant.

The stock now trades on the Nasdaq under the stock symbol “RIVN”.

The $78 Rivian IPO price indicated high demand and a $77 billion valuation. Upon the opening trade, the company was valued at more than $90 billion. 

SoFi Investing provided its customers access to the Rivian IPO. Up to 0.4% (540,000) of shares went to SoFi customers. More details below.

What is the Rivian Stock Price?

The current Rivian stock price is below. Also included is the price change since the IPO and from Rivian’s all-time high stock price ($179.47 November 16th, 2021). 

What is the Rivian Stock Symbol, Rivian Ticker?

The Rivian stock symbol is “RIVN”.

Should You Buy Rivian Stock Today?

Obviously, this is a complicated question. Rivian has proved to be an innovative company worthy of soaring valuations. 

But then crashed. 

Holders of Rivian stock made money in the IPO, but lost a lot of money shortly after.

However, long-term investors may find an opportunity to buy Rivian stock at much lower levels than the IPO. 

The IPO provided an opportunity for the company to raise more than $11 billion. It can now invest that cash into production. 

If the company can ramp up production and meet delivery targets, long-term investors may eventually be happy with their investment. 

Furthermore, founder RJ Scaringe has accomplished so much to this point. He’s young and has many decades left to build this company.

Proven leaders tend to keep delivering when the mission is bigger than money. With production facilities in full growth mode and billions of capital, the stage is set. 

The author is long Rivian stock. Please perform your own due diligence before making an investment. This article is not a recommendation to buy or sell.

Rivian Stock Price Prediction Chart

It’s difficult to accurately predict the future price of any stock, not to mention a volatile EV stock such as Rivian (though that won’t stop analysts from trying). 

The dynamic Rivian stock price prediction chart below can help you to forecast future stock prices based on estimated annualized returns. 

For example, if the Rivian stock price forecast is expected to return an average of 15% per year from current levels, you can find the future price based on today’s latest trade value. This chart depicts the value of one share.

The current year price in second column from the left is weighted for the current year. Each column to the right of it is a full year return based on the annualized return column, or CAGR (compound annual growth rate). 

Will Rivian Stock be a Motley Fool Stock Advisor Recommendation?

We won’t know until after the IPO if Rivian will be a Motley Fool Stock Advisor recommendation. However, Rivian stock fits the mold of high-growth, disruptive business models that the Fool typically recommends. 

Considering the Fool’s early Tesla buy recommendation, I wouldn’t be surprised if Rivian stock becomes a top pick after the IPO.

When the Motley Fool recommends a company, there is usually an immediate spike in the price. Fool newsletter subscribers are notoriously long-term-minded and rarely sell, meaning the stock price will continue to rise.

Rivian may also receive a recommendation by the Motley Fool Rule Breakers (review) newsletter, its high-growth stock recommendation service. Both services have handily beaten the broader market since the early 2000s. 

Read this Motley Fool Stock Advisor review to learn about their stock selection methodologies and about how you can participate in excellent returns.

Stock Advisor is currently half-off at just $99 for an annual subscription if you use the button below. There’s a 30-day full refund period (no questions asked) if you don’t like it.

Read more: The 5 Best Stock Newsletters for Buy and Hold Investors

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Can you Buy Rivian Stock Today?


As an individual investor, you’ll want to open an account with a commission-free online broker. That way, you’ll invest most of your money instead of wasting it on fees.

What is the Best Online Broker to Buy Rivian Stock after the IPO?

For investors looking to participate in IPOs, TradeStation and SoFi Investing offer IPO investing to customers. However, you’re never guaranteed a share allocation, and most high-demand IPO will not be available. 

Long-term investors may prefer an online broker that’s better for dollar cost averaging and dividend reinvestment

I’m a big fan of the online brokerage M1 Finance. M1 Finance is a reliable and robust, no-fee online broker for beginner to intermediate investors. It’s easy to get started.

As your investing skills and portfolio mature, M1 is one of the best platforms to scale.

They also offer an integrated checking account and low borrowing rates. Read my complete M1 Finance review here

M1 Finance does not offer IPO access. But it’s my favorite for everyday investing. 

The platform is more intuitive than traditional brokers because it’s built on a modern technology platform. You create portfolio “pies” that contain all the stocks and ETFs you want to own and in what percentages. Simply add Rivian stock (or a derivative stock) to your portfolio pie when available. 

Learn More about M1 Finance

Did Rivian Offer IPO Shares to Retail Investors?


This opportunity has passed. The stock is now publicly traded, but I am keeping this information here for historical value. 

SoFi Investing offered IPO access to the Rivian IPO for its eligible Active Investing customers. Many new customers opened accounts just for the IPO, and received a share allocation. 

Up to 0.4% of shares (540,000) (down from 0.5%, 675,000 in 11/05 S-1) went go to SoFi customers, according to the S-1 filing. 

Since this was SoFi’s first IPO, it may take time to finalize allocations. Be patient. You may not know how many shares you get until the late evening or morning, if you get any at all. 

Twitter users indicated the SoFi email to confirm orders came out around 11pm EST with a deadline to confirm at Midnight. Many customers may have missed the email. SoFi should improve this process to include text messaging in the future. 

Sign up with SoFi Investing to participate in future IPOs on the platform.

Signing up does not guarantee an allocation. No word yet on deadlines to sign up. No account balance minimum for eligibility.

Key dates for SoFi investors: 

  • Deposit funds by November 8th (Presumably, Monday November 8th is the last day to indicate interest and invest, but it may already be too late)
  • Pricing and Order Date – November 9th (after the bell/evening)
  • IPO Date – November 10th

Ambitious investors may attempt to position themselves to invest in the Rivian IPO once it arrives. Most retail investors will not get access.

The wealthiest clients at the top investment banks will get IPO shares in the hottest deals.

Your chances of getting IPO shares depends on four factors:

  • IPO demand
  • Your broker and eligibility
  • Your assets under management at the broker
  • Propensity to flip shares

As IPO demand increases, the chances of receiving IPO shares decreases. Therefore, the IPOs that are most interesting to the masses are the hardest to access. 

Lower-demand IPOs may be available to retail investors who are customers at participating brokers. 

Rivian is expected to be a high-demand IPO. IPO shares may be scarce. 

Was there a Rivian Directed Share Program?

The deadline has passed for this option.

The October 1st S-1 filing indicates there will be a Rivian directed share program for the IPO.

As anticipated here, Rivian is offering IPO shares to early Rivian car buyers who preordered a vehicle before September 30th, 2021.

Details of the Rivian Directed Share Program are on the Rivian website

Eligible customers may receive access but are not guaranteed access. Customers will need to respond timely to any communication received from Rivian regarding this opportunity. 

According to a Rivian forum, emails went to eligible customers regarding IPO participation. If you did not receive an email, you are likely not eligible. 

Those interested in participating in the IPO must indicate interest by 11:59PM PST on Oct 25th.

Here’s the wording from the S-1 filing. There will likely be an update in amended S-1s:

Customers who had, by September 30, 2021, preordered an R1T or R1S and had not otherwise cancelled the preorder as of such date, are potentially eligible for the program. If demand for the program exceeds capacity, we will allocate shares on a pro-rata basis among all eligible participants in the directed share program. Eligible participants who meet more than one criteria, or have placed a preorder for more than one Rivian vehicle, will not be entitled to a greater participation in the program as a result. 

Sometimes when companies file their S-1 SEC filing (to begin the IPO process), they include a directed share program for executives, affiliates, and other people who helped the company grow.

We’ve seen this happen before. In particular, Uber offered shares to drivers that completed a certain number of trips. GoPro offered shares to their email subscriber list. Airbnb offered shares to hosts. Robinhood offered IPO shares to customers who requested shares.  

Who Owned Rivian Before the IPO?

Pre-IPO shareholders were made up of the founders, large corporations, early investors, and employees.

Rivian raised about $10.5 billion in venture capital funding as of mid-2021. Prominent investors include BlackRock, Ford, T.Rowe Price, Fidelity, Cox Automotive, and Amazon.

On January 19th, 2021, Rivian closed a $2.65 billion new round of funding valuing the company at $27.6 billion at the time, according to TechCrunch. 

On July 23rd, 2021, Rivian announced a new $2.5 billion round led by Amazon’s Climate Pledge Fund.

The company worked with Goldman Sachs, J.P. Morgan, and Morgan Stanley for its IPO and targeted a $77 billion valuation, significantly higher than its latest funding rounds. 

Rivian released its SEC S-1 filing to the public on October 1st, 2021. 

You can find a complete list of Rivian pre-IPO investors at Crunchbase.

Interview with Rivian CEO RJ Scaringe

Bloomberg Technology posted this 21-minute interview with Rivian CEO RJ Scaringe on November 23rd, 2020.

He talks about orders, production, constraints, and service network development.

Regarding a potential Rivian IPO, the interviewer asks a question at 15:51 in the video, have you any thoughts about taking the company public? 

Scaringe answers that they’ve raised $6 billion in capital from strategic partners and financial institutions.

Thus far, the funding allows them to be “heads down” and “focused” on launching and building the vehicles and building out the complexity of setting up all the back-end operations such as service, retail, and charging across markets. 

Funding should enable the company to focus on delivering over the next year, and investors are 100% supportive of that. 

Indirect Rivian Stock Ownership

Investors looking for access to a minuscule amount of Rivian equity can look at derivative plays — stocks that own private shares of Rivian.

Technically, by owning the indirect investment, you will own some Rivian.

But this strategy will not lead to big returns. Once the IPO is complete, it is no longer necessary. 

The most prominent of these is Amazon (AMZN) which invested in Rivian in February 2019 and again in 2021 through its Climate Pledge initiative. 

Amazon has invested in Rivian and continues to be a customer, buying electric delivery trucks. However, Amazon’s market cap (~$2 trillion) is so large that even if Rivian has a successful IPO, the Amazon shares will not be affected much.

Amazon owns about 20% of Rivian. 

Another indirect play is Ford (F), which invested $500 million in Rivian in April 2019. Ford plans to utilize some of Rivian’s designs and technology for a future car. 

At a market cap of around $50 billion, Ford stock may see more benefit from a rise in Rivian’s valuation leading up to and into the Rivian IPO. 

Ford owns about 12% of Rivian. 

Other publicly traded Rivian investors that may indirectly benefit from rising Rivian equity include Blackrock (BLK) and T. Rowe Price (TROW).

How Did Rivian Get its Name?

Formerly Mainstream Motors and Avera Automotive, the company finalized its name in 2011. 

The name Rivian is derived from the words river and Indian, referring to the Indian River Lagoon in Florida. 

Rivian pays homage to the Indian River Lagoon and its reputation as an “estuary of national significance” in the United States, according to Scaringe at the time of the announcement.

Rivian stock and IPO. Picture of blue R1T and green R1S.
R1T and R1S vehicles. Photo via Rivan

Where Can I Find the Rivian S-1 Filing?

Rivian released its S-1 filing to the public on October 1st, 2021. Amended versions became available on October 22nd, November 1st, November 5th. Read the S-1 (and amended) below.

Read it on the SEC website or below. 

10/22 amended S-1

11/1 amended S-1.

11/5 amended S-1.


For ordinary investors, it was difficult to acquire pre-IPO Rivian shares. However, SoFi Investing enabled retail investors to participate. 

Many investors did not participate. 

But that’s not necessarily a reason to be disappointed. Rivian shares soared after the IPO, so nimble investors could quickly profit. 

However, shares have fallen dramatically after the IPO, opening much lower entry prices for long-term investors. 

Please perform due diligence before buying Rivian stock.

Check out this list of the hottest upcoming IPOs for more investment ideas.

Rivian Stock News Archive

02/01/2023: Rivian to lay off 6% of its workforce
12/11/2022: Rivian to Join the Nasdaq 100
11/07/2022: Amazon’s new electric vans to make deliveries in over 100 U.S. cities
10/07/2022: Rivian recalls 13,000 vehicles due to loose fastener
10/03/2022: Rivian on pace to meet 2022 goals after production grew 67% in Q3
08/28/2022: How Amazon is giving Rivian an edge in the EV industry
08/19/2022: Rivian Drops Cheapest Versions of Its Electric Truck and SUV
08/11/2022: Rivian posts second-quarter 2022 revenue above estimates
07/27/2022: Rivian begins laying off 6% of workforce
07/21/2022: Amazon is starting to deliver packages with Rivian electric vans
07/11/2022: Rivian Plans Hundreds of Job Cuts Following Surge in Staffing
07/06/2022: Rivian Noticeably Increased Production And Sales In Q2 2022
06/14/2022: Musk says that Lucid and Rivian are tracking toward bankruptcy
05/18/2022: RJ Scaringe Buys The Dip, Invests $1 Million In Rivian Stock
05/13/2022: Rivian sold Wall Street on an electric SUV. Then reality hit.
05/11/2022: Q1 2022 Earnings: Rivian stock jumps as demand remains high and production is on track
05/11/2022: How Ford’s F-150 Lightning stacks up against Rivian
05/07/2022: Ford is selling 8 million shares of once high-flying EV maker Rivian, sources say
05/04/2022: Why Rivian Is Dropping With the End of the IPO Lockup Period Approaching
05/02/2022: Rivian to receive $1.5 billion incentive package for Georgia plant
04/18/2022: Inside Rivian’s EV plant and CEO RJ Scaringe’s strategy for growth
04/01/2022: Rivian Doesn’t Plan On Turning A Profit As It Focuses On Production
03/30/2022: Inside EV Maker Rivian’s Plan to Take on Ford and Tesla
03/10/2022: Rivian stock sinks after EV maker says it expects to deliver 25,000 vehicles
01/26/2022: Rivian Boosts Production Towards 200 Units Per Week
01/24/2022: Shares of Rivian and other EV start-ups tank amid stock sell-off
01/05/2022: Rivian Falls After Amazon’s Stellantis Deal
12/13/2021: Rivian R1T named MotorTrend’s truck of the year
12/10/2021: Rivian Set to Announce Plan for Georgia EV Factory
12/10/2021: Barron’s: Rivian Stock’s Estimates Are All Over the Place, Even for Bulls\
11/17/2021: Rivian pushes value of companies that went public this year to a record $1T
11/12/2021: Elon Musk taunts Tesla rival Rivian after its blockbuster market debut
11/12/2021: Rivian Adds Stand-Alone Battery Plant to Post-IPO To-Do List
11/11/2021: Rivian customers who pre-ordered electric SUVs and trucks made millions from IPO pop
11/10/2021: Rivian Stock Begins Trading at 1:01pm EST. Opening Trade $106.75
11/10/2021: The long-awaited Rivian IPO is today
11/09/2021: WSJ: Rivian IPO Price: $78
11/09/2021: Bloomberg: Rivian IPO expanding shares to 153 million from 135 million. 
11/09/2021: Rivian Puts Slow Race to Commercial EV to Public Market Test
11/09/2021: Cramer says he’s skeptical that Rivian is the next Tesla and would rather own Ford
11/08/2021: Rivian Is Shooting for a $64 Billion Valuation. Why That’s Not Crazy.
11/05/2021: Rivian: The Most Remarkable Adventure (Deep Dive)
11/05/2021: Rivian ups IPO target price range to $72-$74
11/05/2021: Amended S-1 Released
11/04/2021: Ex-Rivian Executive Sues for Gender Discrimination Ahead of IPO
11/02/2021: Rivian plans to sell a portion of its $60 billion IPO directly to SoFi users
11/01/2021: EV start-up Rivian plans to price shares up to $62, putting valuation near $55 billion
11/01/2021: Rivian Automotive Targets IPO Valuation Just Above $60 Billion
11/01/2021: EV Startups Lucid and Rivian Deliver First Models to Customers
10/29/2021: Amazon reveals 20% stake in electric vehicle maker Rivian worth $3.8 billion
10/25/2021: Rivian Has Built 56 R1Ts As Of October 22 Or Two Vehicles A Day
10/05/2021: Rivian’s Long, Messy Road to Its First Electric Truck
10/04/2021: Inside the Rivian R1T and its IPO filing
10/01/2021: Rivian Automotive S-1 Filing Released to Public
09/17/2021: Rivian and Lucid Turn Up the Heat on Tesla With Big Milestones
09/16/2021: Rivian announces membership plan with complementary charging and LTE
09/15/2021: Electric vehicle maker Rivian aims to raise as much as $8 billion in IPO
09/14/2021: EV start-up Rivian beats Tesla, GM, Ford as first automaker to produce electric pickup
09/04/2021: [Economist] An electric-vehicle startup aims for a stellar valuation
08/31/2021: 2022 Rivian R1T Is the Most Remarkable Pickup We’ve Ever Driven (Video Below)
08/27/2021: Rivian Files for IPO, Seeking About $80 Billion Valuation
07/31/2021: Sky News: Rivian in talks with ministers over UK factory
07/28/2021: Rivian trademarks the names of six future all-electric models
07/27/2021: Rivian ready to invest $5 billion in second U.S. assembly plant
07/23/2021: Rivian closes $2.5 billion funding round
07/22/2021: Rivian confirms plan for second U.S. assembly plant
07/20/2021: How an EV Truck Startup Is Gaining From the Blue Origin Launch
07/07/2021: Qmerit to Provide EV Charger Installations in the Homes of Rivian Vehicle Owners
07/04/2021: Rivian CEO shows off new fleet of Amazon delivery vans
05/29/2021: Electric-Truck Maker Rivian Selects Underwriters for IPO
05/28/2021: Rivian R1T, R1S deliveries begin this July
05/18/2021: Ford reveals new electric F-150 Lightning pickup 
05/18/2021: Rivian’s Tesla Alums Lead Charge as Debut Nears for First Three EVs
05/03/2021: See Rivian R1T In Action, Driven By Jeff Bezos
04/08/2021: WSJ Video: Not a Tesla – The Startups Racing to Make Your Next Electric Car
04/06/2021: GM to build an electric Chevrolet Silverado pickup truck to Rival Rivian
03/29/2021: Tesla Can Move Forward With Trade-Secret Suit Against Rivian
03/21/2021: Rivian to install more than 10,000 EV chargers by end of 2023
02/09/2021: Amazon-Backed EV-Maker Rivian Aims for IPO This Year
03/18/2021: Amazon begins road testing Rivian electric delivery vans in SF
03/17/2021: From Amazon To FedEx, The Delivery Truck Is Going Electric
03/09/2021: Amazon-Backed Rivian Seeks 3-in-a-Row EV Debuts, Defying History
02/28/2021: Rivian Busy With Three Electric Vehicle Launches, Big Future Plans
02/17/2021: Amazon’s Rivian Prime Electric Delivery Van Deep Dive
02/03/2021: Amazon is testing Rivian electric delivery vans in Los Angeles
01/27/2021: Electric pickups coming fast and furious: Tesla, GM, Ford, Rivian promising EVs
01/26/2021: Biden plans to replace government fleet with electric vehicles
01/26/2021: A look at the soaring valuations of Rivian and Cruise
01/24/2021: Electric Pickups Coming Soon Will Find Lots of Interested Customers
01/19/2021: Rivian raises $2.65 billion as it pushes towards production of its electric pickup
01/19/2021: NY Times: Rivian Has Been a Tortoise to Tesla’s Hare. Can It Catch Up?
01/19/2021: Rivian announces $2.65 billion investment round
01/08/2021: Rivian is building its own EV charging network, but with an adventurous twist
01/05/2021: Rivian Is Close to Raising Funds at $25 Billion Valuation
11/23/2020: Rivian Featured on CNBC’s Fast Money (video) with Phil LeBeau
11/23/2020: Bloomberg Technology interviews CEO RJ Scaringe (see video above)
11/22/2020: Rivian sells out first version of its electric pickup truck
11/17/2020: Tesla, Lucid, Rivian, and others join to create ZETA: a push for electric cars by 2030
11/17/2020: What Donald Trump Taught the Electric-Car Industry
11/16/2020: How We’d Spec It: Car and Driver Editors Build Their 2021 Rivian Electric Trucks and SUV
11/11/2020: Time to Build: Rivian to Launch Configurator Website 11/16, Pricing, Packages
10/08/2020: Amazon debuts electric delivery vans created with Rivian
10/06/2020: The Rivian R1T electric pickup is running in the Rebelle Rally
09/27/2020: This Is How Rivian Prepped the Electric R1T for Ewan McGregor’s Long Way Up
08/08/2020: Rivian R1T Electric Pickups Take 13,000-Mile Road Trip for TV
08/03/2020: Electric truck maker Lordstown Motors is going public (IPO using a special purpose acquisition company, SPAC)
07/27/2020: Rivian’s Electric Truck and SUV Arrive Next Summer
07/23/2020: Tesla sues Rivian for allegedly stealing secrets, poaching employees
07/10/2020: Rivian announces $2.5 billion investment round led by T. Rowe Price
07/10/2020: Rivian raises $2.5 billion in aggressive plan to beat Tesla and Nikola with the first all-electric pickup
07/02/2020: Nikola Fails to Reveal the Actual Reservations for Its Badger Electric Pickup Truck – the Stock Is Tanking
06/03/2020: Rivian trademarks two new vehicles: What could they be?
05/28/2020: Rivian’s Amazon electric delivery van still on track as factory reopens

* Disclosure: This web page contains affiliate links from our partners. If a reader opens an account or buys a service from a link in this article, we may be compensated at no additional cost to the reader. Opening an account with a broker that provides access to IPOs does not guarantee the customer allocations of specific IPOs. The author is long RIVN, TSLA, BYND, AMZN, TROW, GS.

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